Communication Design
Illustration For Design
Motion
COMMUNICATION DESIGN - Illustration For Design (Motion)





Pulsar Stunt Font - Bajaj Pulsar
Client: Bajaj Auto Ltd
Entrant: Ogilvy India

Baby Blue Elephant
Entry Title: | Pulsar Stunt Font |
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Brand: | Bajaj Pulsar |
Client: | Bajaj Auto Ltd |
Entrant Company: | Ogilvy India |
Description: | For years Pulsar fans or Pulsarmaniacs used gravity defying stunts and adrenaline-fueled riding to express themselves on the road. As times changed and we entered the digital world, they needed a way to express themselves on social media like they did on the road. Introducing Pulsar Stunt font, A font inspired by stunting. An illustrated font that had a stunt embedded in each letter, designed for Pulsarmaniacs to take their mania from the road onto social media. 26 letters and 10 numbers that could be found as GIFs on Instagram stories and as Stickers on Facebook. Finally, bikers around the world had a font they could call their own. |
Company Credits: | Ogilvy India |
Company Credits: | Supermassive Studios - Animation |
Company Credits: | Little Lamb Films - Production House |
Individual Credits: | Sukesh Nayak, Chief Creative Officers, India |
Individual Credits: | Harshad Rajadhyaksha Chief Creative Officers, India |
Individual Credits: | Kainaz Karmakar Chief Creative Officers, India |
Individual Credits: | George Kovoor, Group Creative Director |
Individual Credits: | Ganesh Shinde, Associate Creative Director |
Individual Credits: | Joshua Menezes, Creative Supervisor |
Individual Credits: | Siddhesh Surve, Junior Visualiser |
Individual Credits: | Deep Vartak, Project Group Head |
Individual Credits: | Vishal Shinde, Manager Technology |
Individual Credits: | Vipulkumar Patel, Manager Technology |
Individual Credits: | Ganapathy Balagopalan, Head Of Strategic Planning, Ogilvy West |
Individual Credits: | VR Rajesh, Office Leader, Ogilvy West |
Individual Credits: | Harsh Bhatt, Executive Vice President |
Individual Credits: | Robin Abraham, Management Supervisor |
Individual Credits: | Bhavika Bedi, Account Supervisor |
Individual Credits: | Narayan Sundararaman, Head of Marketing, Bajaj Auto |
Individual Credits: | Shardul Mujumdar, Head of Brands, Bajaj Auto |
Individual Credits: | Abhinav Sharma, Category Head (Sports/Electric), Bajaj Auto |
Individual Credits: | Shardul Verma, Brand Manager Pulsar |