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COMMUNICATION DESIGN - Digital Design (Digital Products > Website)
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BRIDGE POSTWORKS - BRAND WEBSITE
Brand: BRIDGE POSTWORKS
Client: BRIDGE POSTWORKS
Entrant: Pigeon & Co.
Blue Elephant
Entry Title: | BRIDGE POSTWORKS - BRAND WEBSITE |
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Brand: | BRIDGE POSTWORKS |
Client: | BRIDGE POSTWORKS |
Entrant Company: | Pigeon & Co. |
URL Link: | https://bridgepostworks.com |
Description: | Bridge Postworks is an independent film post-production studio led by a tightly knit team of critically acclaimed film colorists. They have designed the look for some of the most internationally awarded films to come out of India in the past decade. The design brief was to craft a website that would rightfully place them among the best color design studios globally. The thinking behind the design was to radically minimize the elements to the basics, bringing the films into focus while also achieving a bold style. This process led us to chisel the visual system down to the use of a single brand color and a single typeface throughout the entire website. This ensured a visual style that resonates with its audience of avant-garde storytellers and technicians globally. In the end, we wanted the viewer to subconsciously connect with the big movie theatre experience—once the movie starts in the hall, only the most important signs are lit; the darkness envelops the viewer, putting the film in focus, and the rest of the experience unfolds between the audience and the film. |
Individual Credits: | Harshad Satra |
Individual Credits: | Adrita Das |