Communication Design
Illustration For Design
Packaging
COMMUNICATION DESIGN - Illustration For Design (Packaging)
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Soil to Soul
Brand: Vahdam India
Client: Bala Sarda
Entrant: Mother Tongue Design
The First List
| Entry Title: | Soil to Soul |
|---|---|
| Brand: | Vahdam India |
| Client: | Bala Sarda |
| Entrant Company: | Mother Tongue Design |
| Confirm: | 1 Kitchen Essentials Box 9 Spice Caddies |
| Physical media is required for your entry please confirm you will be sending.: | 97149 |
| Description: | Introduce Vadham India’s new vertical Vadham Spices to the international market through a fresh, rooted and innovative packaging design system for thirty two premium, single-origin spices and blends. The new product line was launched with a Kitchen Essentials starter kit that illustrates the journey of the brand’s "soil to soul" philosophy, farm-fresh quality and authenticity while emphasising their commitment to sustainability and creating positive social impact. Vahdam® India’s innovative supply chain ensures spices are sealed fresh at the source. A sleek, airtight, opaque tin caddy design preserves the aroma and freshness of the spices with intricate Indian art patterns on the outer labels that reflect their origins. These are housed in a specially designed Kitchen Essentials box. Through our design we re-imagine and re-introduce traditional notions of life, superior quality of handpicked spices, culinary objects and epicurean artefacts of yesteryear. Our design references traditional styles, yet is firmly rooted in the present, and has a philosophy that values traditional wellness wisdom, rituals and techniques. Each purchase supports improved livelihoods for Indian farmers, providing better wages, education, and quality of life. |
| Individual Credits: | Shruti Singhi - Founder, Creative Director |
| Individual Credits: | Radhika Mantri - Senior Lead Designer, Illustrator |
| Individual Credits: | Merlyn Toppo - Senior Designer, Illustrator |
| Individual Credits: | Rhea Chowdhury - Assistant Designer |
| Individual Credits: | Heta Mistry - Video Animator |
| Individual Credits: | Vishal Hazarika - Video Animator |
| Individual Credits: | Madhumitha - Assistant Designer |
