Communication Design
Design For Communication
Catalogues & Brochures > Catalogues & Brochures
COMMUNICATION DESIGN - Design For Communication (Catalogues & Brochures > Catalogues & Brochures)
JPG
PDF
Manam Chocolate: Crafting A Unique Indian Craft Chocolate Communication Identity
Brand: Manam Chocolate
Client: Manam Chocolate
Entrant: Anomaly Brands
The First List
| Entry Title: | Manam Chocolate: Crafting A Unique Indian Craft Chocolate Communication Identity |
|---|---|
| Brand: | Manam Chocolate |
| Client: | Manam Chocolate |
| Entrant Company: | Anomaly Brands |
| Confirm: | Print collaterals |
| Physical media is required for your entry please confirm you will be sending.: | 97149 |
| Description: | MANAM, meaning We _ Us in Telugu, is a collective of Farmers, Fermenters, Chocolate Makers, Chocolatiers and Storytellers bringing Indian Craft Chocolate experiences like never before. Giving Indian Craft Chocolate a new identity and India a new way to experience Chocolate, our (Manam) way. A bold, flexible, extendable logo system that would work seamlessly across print and digital communication for the brand. Typography system was primarily to attribute Manam’s Indian Origin and support the need for wide usage across brand and product communication. To bring the ‘Maker / Craft Brand’ story to life in communication, an editorial style of photography and brand narrative / writing was used that set the larger category and cultural context to fine flavoured cacao and craft chocolate in India. This was paired with artworks by Indian illustrator artist, Ms. Namrata Kumar captures eternal splendour of the verdant landscapes of West Godavari District of Andhra Pradesh, the abundant beauty of cacao farms and its people, the dedication to craft of its farmers, fermenters at the Distinct Origins fermentery. A series of landscapes and portraits form the soul of Manam Chocolate visual identity and image extending across all brand interfaces strategic brand communication. |
| Company Credits: | Creative Direction_Pigeon & Co |
| Individual Credits: | Brand Director_Rahul Chawda , Roby G Mathew |
| Individual Credits: | Design Director_Nupur Panemanglor |
| Individual Credits: | Brand Manager_Swetha Sundar |
| Individual Credits: | Junior Brand Manager_Arya Dilip |
| Individual Credits: | Senior Brand Designer_Tushar Pant |
| Individual Credits: | Junior Brand Designer_Yukta Krishnan |
| Individual Credits: | Brand Design Intern_Arpita Chugh. Akshat Digavadekar |
| Individual Credits: | Illustrator_Namrata Kumar |
| Individual Credits: | Art Director_Rucha Dhayarkar |
| Individual Credits: | Graphic Designer_Anahat Kaur |
| Individual Credits: | Production_Samsara Films |
| Individual Credits: | DOP_Siddharth Govindan |
| Individual Credits: | Photographer_Hashim Badani |
| Individual Credits: | Photographer_Daniel D’Souza |
| Individual Credits: | Photographer_Daksh Chindalia |
| Individual Credits: | Product Stylist_Kim |
