Communication Design
Branding & Identity
Brand Expression > Experience / Environments / Activations
COMMUNICATION DESIGN - Branding & Identity (Brand Expression > Experience / Environments / Activations)
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Manam Chocolate
Brand: Manam Chocolate
Client: Manam Chocolate
Entrant: Anomaly Brands
The First List
Entry Title: | Manam Chocolate |
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Brand: | Manam Chocolate |
Client: | Manam Chocolate |
Entrant Company: | Anomaly Brands |
Yes: | Product, packaging and other printing collaterals |
Description: | Manam Chocolate AN EXCITING NEW WORLD OF CRAFT CHOCOLATE FROM INDIA, BY INDIANS. MANAM, meaning We _ Us in Telugu, is a collective of Farmers, Fermenters, Chocolate Makers, Chocolatiers and Storytellers bringing Indian Craft Chocolate experiences like never before. The brands intent, identity and experience design system attempts to bring to life Manam’s Indian roots, and its on going pursuit to elevate the science and craft of fine flavoured cacao and chocolate experiences, from India, for Indians (and for the world; hopefully soon) Giving Indian Craft Chocolate a new identity, and India a new way to experience Chocolate, our (Manam) way. Brand as Product Philosophy. Craft Chocolate ‘before the bean’ x ‘beyond the bar / wrapper’. The 2023 Edition brings 30+ Indian couvertures, 300+ unique chocolate experiences across 42+ categories. To ‘Indulge’ + ‘Explore’ + Snack + Share / Gift . ‘Impress’ Brand as Product Design. Signature Manam moulds to key Product Archetypes - Tablets (Bars). BonBons. Thins. Brand as Retail Experience. Live Chocolate Production . Chocolaterie . ‘Make your Own’ Chocolate Lab. Classroom. Cafe. Farm & Fermentery & Karkhana Tours. Workshops. Brand as Communication. Stories of the land | produce | process | product | people | memories | collectables | experiences |
Company Credits: | Creative Direction_Pigeon & Co |
Company Credits: | Retail Design_Imdsign |
Individual Credits: | Brand Director_Rahul Chawda . Roby G Mathew |
Individual Credits: | Design Director_Nupur Panemanglor |
Individual Credits: | Brand Manager_Swetha Sundar |
Individual Credits: | Junior Brand Manager_Arya Dilip |
Individual Credits: | Senior Brand Designer_Tushar Pant |
Individual Credits: | Junior Brand Designer_Yukta Krishnan |
Individual Credits: | Brand Design Intern_Aprita Chugh. Akshat Digavadekar |
Individual Credits: | Illustrator_Namrata Kumar |
Individual Credits: | Art Director_Rucha Dhayarkar |
Individual Credits: | Graphic Designer_Anahat Kaur |
Individual Credits: | Head Chef_Prateek Bakhtiani . Rubina Islam |