Communication Design
Branding & Identity
Visual Identity Scheme > New Brands / Products / Services
COMMUNICATION DESIGN - Branding & Identity (Visual Identity Scheme > New Brands / Products / Services)
PNG
MP4
1m:39s
Mutualisms-in-Action
Brand: The Habitats Summit
Client: Anjan Prakash
Entrant: Sharpener
Baby Blue Elephant
| Entry Title: | Mutualisms-in-Action |
|---|---|
| Brand: | The Habitats Summit |
| Client: | Anjan Prakash |
| Entrant Company: | Sharpener |
| Description: | For the first time, The Habitats Trust organized The Habitats Summit to bring together global conservation experts to address urgent issues in protecting endangered ecosystems. The event's 2024 theme was "Mutualisms-in-Action," underscoring the interconnectedness of all living beings and the necessity of collective conservation efforts. Central to the Summit’s visual identity was a comprehensive iconography system crafted to embody this theme. The design employed simple, graphic shapes—each carefully chosen to represent the Summit’s key focus areas: Marine Habitats, Terrestrial Habitats, Technology for Conservation, and Ecological Restoration. The use of clean, geometric forms ensured that each icon was easily recognizable, allowing for immediate association with its corresponding focus area. The colour palette was inspired by the natural environment—ocean blues, earthy greens, and warm oranges—reflecting the diverse ecosystems that The Habitats Trust is committed to protecting. This visual language was deliberately minimalist to emphasize clarity and memorability, ensuring that the icons could be seamlessly integrated across both online and offline platforms, from digital interfaces to printed materials. The design’s simplicity and adaptability made it a fitting choice for The Habitats Summit, effectively reinforcing the message of mutualism and collaboration. |
| Individual Credits: | Hetal Ajmera |
| Individual Credits: | Bianca Dsa |
| Individual Credits: | Ananya Roche |
| Individual Credits: | Pratik Deorukhkar |
| Individual Credits: | Joy Rathi |
| Individual Credits: | Saurabh V |
