COMMUNICATION DESIGN - Branding & Identity (Channel Branding & Identity > Channel Branding & Identity)

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Star Select - Disney Star - Disney Star MP4 2m:28s

Star Select
Brand: Disney Star
Client: Disney Star
Entrant: Disney Star

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Star Select - Disney Star - Disney Star

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Entry Title: Star Select
Brand: Disney Star
Client: Disney Star
Entrant Company: Disney Star
Description: Star Select, a Hindi variety entertainment channel, subtitled in English, was launched in South Africa. A channel relatable to Indian diaspora living in Africa, showcasing inspiring Indian stories offered the utmost curated library of content with its cultural roots in a modern world.

The idea ‘Play To Celebrate’, also connoting moving forward with our respective individual dreams, aspirations and goals, with its richness and vibrancy has been beautifully captured. It also reflects in the core star brand logo identity, which triggers the energy and play across all the elements.

The visual language, color, motion, and Indian elements directly targeted our vibrant Indian audience; creating a sense of togetherness and making them feel connected, while evoking a sense of home. The Brand Film, trigger opens to the beautiful, vibrant, and immersive world of abstract Indian themes from majestic spread as a peacock, richness of a flower blooming, to the wave of excitement as a viewer.
Company Credits: Disney Star
Individual Credits: Varun Chawla
Individual Credits: Viraaj Braganza
Individual Credits: Habib Shaikh
Individual Credits: Khayali Pandya
Individual Credits: Satish Solanki
Individual Credits: Om Hrushikesh Samant
Individual Credits: Vaibhav Pulekar
Individual Credits: Syed Atif Husain
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