Communication Design
Branding & Identity
Visual Identity Scheme > New Brands / Products / Services
COMMUNICATION DESIGN - Branding & Identity (Visual Identity Scheme > New Brands / Products / Services)
PNG
PDF
Kling Brewery
Brand: KLING BREWERY
Client: KLING BREWERIES PVT. LTD.
Entrant: EBBXFLO LLP
Baby Blue Elephant
| Entry Title: | Kling Brewery |
|---|---|
| Brand: | KLING BREWERY |
| Client: | KLING BREWERIES PVT. LTD. |
| Entrant Company: | EBBXFLO LLP |
| Description: | Kling's branding masterfully encapsulates the essence of Bangalore's iconic pub culture while embracing the city's dynamic, modern energy as India’s beer capital. The logo design pays tribute to the origins of Bangalore's pub scene, seamlessly blending a nostalgic aesthetic with contemporary pop elements. This fusion is brought to life through a bold palette of vivid pop colors and the innovative integration of both 2D and 3D design elements, creating a visually striking and memorable brand identity. Kling's branding strategy is extensive and versatile, encompassing multiple logo variations, a distinctive mascot, immersive 3D designs, vibrant murals, thoughtful art curation, captivating food photography, and impactful out-of-home (OOH) media. The design approach effectively merges traditional and modern styles, leveraging the bold pop colors and dynamic visuals to create a lasting impression. This innovative blend of nostalgia and modernity ensures that Kling’s branding resonates with Bangalore's rich pub heritage while celebrating its contemporary, eclectic spirit, perfectly aligning with the tagline "Brewing Tomorrow's Classics." |
| Company Credits: | Studio EBBXFLO |
| Individual Credits: | Akash Kumawat |
| Individual Credits: | Anusha Tallam |
